Sephora partners with Tomorrowland Winter

Uniting music and beauty in a colorful celebration

- Tomorrowland introduces Sephora as official partner for the fifth edition of Tomorrowland Winter. The cosmetic brand will bring its artistry and passion for beauty to the festival grounds, delivering inspiring experiences for the People of Tomorrow.

From March 15-22, 2025, Tomorrowland Winter returns to the French ski resort of Alpe d’Huez. More than 200,000 People of Tomorrow will unite for a unique week-long winter festival adventure filled with snow, skiing, snowboarding, and the finest electronic music. This year, Sephora joins the celebration as the official partner of Tomorrowland Winter.

Sephora will bring color and elegance to the festival grounds with some experiences:

  • The Sephora pop-up store offers a glimpse into the world of beauty products, showcasing the artistry and secrets behind every brush stroke.
  • Festivalgoers can visit the Sephora’s Beauty Hub for an enriching experience, where professional makeup artists bring the latest trends and personalized tips to life for the perfect festival look.
  • In the electrifying atmosphere of the Amare by Sephora stage, mobile makeup artists are ready to elevate the festival looks of music enthusiasts, all while moving to the rhythm of the music.

Festival goers can book a free spot at the beauty hub here.

Besides the experiences at the festival grounds, Sephora enhances the performing artists at Tomorrowland Winter with a bold makeup look, blending beauty with every performance.

Tomorrowland Winter 2025
​March 15-22, 2025
​Alpe d’Huez, France
​More info: https://winter.tomorrowland.com

Debby Wilmsen

Press Coordinator & Spokeswoman, Tomorrowland

Jill Mols

PR Coordinator, Tomorrowland

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About Tomorrowland Winter

The 7th edition of Tomorrowland Winter will take place from March 20 to 27, 2027. More than 22,000 People of Tomorrow will gather in the breathtaking French ski resort of Alpe d’Huez for a week-long winter festival adventure filled with snow, skiing, snowboarding, and the finest electronic music.

Each year, more than 150 of the world’s best electronic artists perform across a collection of spectacular indoor and outdoor stages, both in the ski resort and high in the mountains, offering stunning views of Alpe d’Huez and its surrounding peaks.

Tomorrowland Winter 2027
March 20-27, 2027
Alpe d’Huez, France

More info: www.winter.tomorrowland.com
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Contact

press@tomorrowland.com

www.tomorrowland.com